Founded in 1995 by Frank Del Papa and Walter Fortunato, Dura Tech was built on a clear vision: to maintain full control over its operations and positioning in the Quebec market. From the very beginning, the brand operated its own locations—a strategic decision that remains at the core of its DNA today. 

Staying True to Its Values 
Over the years, automotive business owners looking to add rustproofing services to their offerings have shown interest in the Dura Tech model. Staying true to its values, the company has always been highly selective in its partnerships, choosing operators whose standards align with its own and who represent the brand with integrity. 

No aggressive prospecting, no mass franchise sales: the Dura Tech network has grown organically, driven by strong relationships and a well-earned reputation. 

Today 
The company believes the time is right to expand its presence across Quebec and share its expertise more broadly—without ever losing sight of what matters most. Its leadership team continues to operate their own locations, remaining closely connected to the day-to-day realities of the business. 

A thoughtful expansion, reflecting a company that has always taken the time to do things the right way. 

Image credit: Dura Tech