Simplicity Car Care is marking a pivotal moment in its evolution with a major leadership transition effective June 15. Domenic Ieraci will assume the role of Chief Executive Officer, while Paul Prochilo steps into the newly defined position of Chief Growth Officer. Together, this leadership structure is designed to sharpen execution, accelerate expansion, and build a more scalable platform across Canada and beyond.

Under this new structure, Simplicity Car Care will focus on elevating operational excellence, growing through insurer partnerships, franchising, and acquisitions, and strengthening its presence in strategic markets. For the Canadian collision repair industry, this announcement signals the continued professionalization of national networks — organizations that are building the leadership foundations needed to compete and grow with discipline on both the domestic and international stage.

Picture credit : Simplicity Car Care